
I STUDY HOW ENTREPRENEURS MAKE DECISIONS
– AND HOW INNOVATION BECOMES BUSINESS
Hi, I'm Nadine.
From entrepreneurial decision-making and Future Skills to the commercialization of space, defence and dual-use innovation.
Professor of Innovation & Entrepreneurship at Munich Business School · Researcher · Entrepreneur · Advisor
EXPERTISE
My work sits at the intersection of three connected fields – not three separate consulting services, but one intellectual profile.
ENTREPRENEURIAL DECISIONS
Research on how entrepreneurs evaluate opportunities, deal with uncertainty and make consequential decisions.
Entrepreneurial cognition · optimism · overconfidence · risk · opportunity evaluation
INNOVATION & STRATEGIC TECHNOLOGIES
How technologies become ventures and businesses – increasingly focused on space, defence and dual-use innovation.
Commercialization · scaling · business models · ecosystems · strategic industries
FUTURE SKILLS
How individuals, teams and organizations build the capabilities required to navigate uncertainty, innovation and technological change. Entrepreneurial behaviour · leadership · decision-making · organizational change – connected to my work at Bright&Bold
EXPERIENCE
ACROSS RESEARCH, ENTREPRENEURSHIP & STRATEGIC INNOVATION
These positions are evidence of the perspective behind my work – not a chronological CV.
Munich Business School – Professor for Innovation & Entrepreneurship (02/2023–today)
SpaceFounders – Co-Founder, Strategic Advisor & ex-Managing Director Germany
founders@unibw, the Entrepreneurship & Intrapreeurship Center of the University of the Bundeswehr Munich– Co-Founder & Head (05/2020–04/2023)
LMU Entrepreneurship Center – Head of Teaching (2016–2020)
Bright&Bold – Co-Founder (2021–today)
Together, this experience bridges research, entrepreneurship, education, ecosystem-building and strategic technology.
Full academic & professional background →

RESEARCH & IDEAS
My research began with entrepreneurial behaviour and decision-making.
I am increasingly applying this perspective to the commercialization and scaling of strategic technologies.
Selected publications:
"Optimism and Overconfidence of Strategic Decision Makers — Comparing Entrepreneurs and Managers with Employees," Journal of Economics & Management Strategy, 2025 (with Laura Rosendahl Huber, Rotterdam School of Management, and Randolph Sloof, University of Amsterdam)
Current research interest: extending this work on entrepreneurial decision-making to defence and dual-use innovation contexts.
Media: referenced in The Economist, "Why you should (almost) always look on the bright side of life" (21 May 2026).
Explore research & insights →

THE BUSINESS OF SPACE, DEFENCE & DUAL USE
I work at the intersection of entrepreneurship, innovation, commercialization, ecosystems and strategic technologies — studying and shaping the business and entrepreneurial side of the space, defence and dual-use industries: how emerging technologies become viable ventures, how companies innovate in highly uncertain and regulated environments, and how ecosystems, capital, policy and entrepreneurial actors shape commercialization.
founders@unibw — building the entrepreneurship and dual-use innovation unit at the University of the Bundeswehr Munich, 2020–2023
SpaceFounders — Co-Founder, Strategic Advisor, European space-tech accelerator (earlier role, no longer operationally active)
"Wem gehört das All?" — Moderator, space technology panel, Munich Startup Festival, 2026
"Space Night: From Munich to the Stars" — Keynote, Munich Security Conference, 2023
"Europe's Digital Sovereignty – AI in Defense" — Keynote, DATA Festival Munich, 2022
Defense Innovation Pitch Days, Munich — Moderator, 2021 & 2022
See my work in this field →

FUTURE SKILLS / BRIGHT&BOLD
What capabilities do people need to act, decide and innovate successfully under uncertainty? That question connects my research on entrepreneurial behaviour and decision-making to Future Skills – the human side of innovation.
I explore this through Bright&Bold, which I co-founded.
Visit Bright&Bold →

SPEAKING, MODERATION & ADVISORY
Only after the ideas comes the invitation. I take on a limited number of engagements each year, across four categories:
Keynotes · Panel Moderation · Executive Education · Advisory
Topic clusters: Entrepreneurship & Innovation · Decision-Making under Uncertainty · Space, Defence & Dual-Use Business · Future Skills
See all engagements →



